Instagram is a platform with about 928 million people that all social media marketers want to master. Instagram ads can be identified by a “Sponsored” label and may include a call to action button to drive conversions. Cost of Instagram ads depends on many factors like targeting, ad placement, ad format and more. There are various ad formats on Instagram like story ads, photo ads, video ads and IGTV ads. Advertising on Instagram can be started easily by promoting an existing post. You must keep in mind your audience and use the captions wisely to get maximum engagements.
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