LinkedIn is known to be the best B2B marketing platform and an ad on the platform can reach about 12% of the world’s population. LinkedIn sees 675 active users monthly of which 70% are from outside the U.S. The majority of LinkedIn users are between the age of 25 and 34. Marketers find the primary selling point of the platform is to be able to target audience by their job. While 30 million companies are on LinkedIn, 4 out of 5 people on LinkedIn drive business decisions. This blog provides with informative statistics that are of importance to the marketers.
Disclaimer: The above article has been aggregated by a computer program and summarised by an eCommerce specialist. You can read the original article at Hootsuite