One of the puzzling task in e-commerce business is to analyze the behavior of customers. Most of the time, retailers are unable to offer the desired products to their customers. Although businesses are working hard to meet user requirements, customer behavior is still unpredictable. consumers’ behavior contains so many questions. Customer behavior has changed so drastically over the years that retailers often end up in huge losses. In this blog, we’ll cover the major aspects of shopper’s behavior, motivation factor, purchasing cycle, the difference between online and offline shopping on a psychological level.
Disclaimer: The above article has been aggregated by a computer program and summarised by an eCommerce specialist. You can read the original article at Amasty