Minimum expectation of a buyer is to get the product on time and in good condition. Mostly stores are able to fulfill this and hence if one needs to stand apart, some extra efforts are needed. Putting the brand’s logo on the packaging not only reduces confusion but also highlights the brand name. Choosing the right size of box, using insulated packaging for cold items, using bubble wraps and other packaging to protect the product leaves a positive impact on the customer while the use of colorful papers, tapes, customized stickers etc also intrigue a buyer. This blog explains how one can make packaging interesting and how it impacts to build a loyal customer base.
Disclaimer: The above article has been aggregated by a computer program and summarised by an eCommerce specialist. You can read the original article at Woocommerce