Everyone likes to have a loyal customer base and this can be achieved when you give your customers reasons to buy from you again. Customer retention by 5% boosts profits by 25%-95% as it is more expensive to acquire new customers than retaining the existing ones. You can engage your customers by sending “thank you” emails, sending them information about your products or recommending other products they might need. You can also send them replenishment emails so they can reorder before their product runs out. Asking for reviews is another excellent way of showing your customers that you care for their opinion and want to deliver the best by improvising.
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